One of our newer clients, this Devon based, award winning cookery school was looking to broaden its online reach and target new audiences. Taking advantage of the massive popularity and marketing potential of social media advertising like Twitter Ads was the obvious step for a client with such creative services on offer. Twitter Ads allows us to develop marketing strategies that target specific demographics interested in everything from cooking as a career to certain competitive baking shows!
To help get the most from their Twitter Ads account, we proposed some of the following ideas:
- Hashtag and television targeting
- Campaigns advertising professional cookery as an alternative to university
- Advanced demographics targeting
- Targeting followers of celebrity chefs
- Using a variety of conversion data to track engagement – retweets, visits and follows
Goldladder are a small and highly experienced digital marketing agency with over a decade’s worth of experience in PPC and SEO. For a personalised solution that will take your business to the next level, call us today.